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Ads Manager and Ask AI: create and manage ad campaigns with AI

Futuria Editorial Team
Futuria Editorial Team
Editorial team, Futuria Marketing
Published on August 7, 20263 min read
Ads Manager and Ask AI: create and manage ad campaigns with AI

We haven't simply added AI to Ads Manager: we have made campaign management conversational. ✨

With the new integration between Ads Manager and Ask AI, you can create, manage and analyse your Meta and Google Ads campaigns simply by describing what you want to achieve. From building the campaign to analysing its performance, Ask AI helps you do more without having to navigate dozens of screens.


Table of contents

  1. What's new
  2. User control and safety measures
  3. How to use this feature
  4. Why it matters
  5. Notes

What's new

1. Create campaigns conversationally
Ask AI can gather the requirements, configure the supported settings and create campaigns for you to review. The supported campaign types include:

  • Meta: Lead Generation, Website traffic, Engagement and Sales
  • Google: Search and Demand Gen

Campaigns are created as drafts and are published only after the user gives explicit approval.

2. Manage your existing campaigns
Users can ask Ask AI to:

  • List and filter campaigns across the supported platforms
  • Review campaign details and performance
  • Edit the supported campaign settings
  • Clone, pause, resume or delete campaigns
  • Republish campaigns after making changes

Confirmation is required before publishing or carrying out destructive actions.

3. Create and manage audiences
Ask AI supports the main audience management workflows, including:

  • Meta: Custom audiences, lookalike audiences, website visitors, page engagement, lead forms and Smart List based audiences
  • Google: Customer Match, website visitors, lookalike segments, interests, custom segments and Demand Gen audience segments

Ask AI can also retrieve the available audience sources and help users pick the right option without having to look up IDs manually.

4. Access campaign resources
Ask AI can retrieve the supporting resources you need while setting up a campaign, including:

  • Meta Pages and Instagram accounts
  • Meta datasets, pixels, lead forms and conversation forms
  • Google conversion actions, conversion goals and campaign assets
  • Keywords, interests, geographic areas, languages and demographic targeting options

5. Understand campaign performance
Users can request performance data for campaigns, ad groups, ads and keywords over a selected date range. Ask AI can present the results as:

  • Performance summaries
  • Detailed metric analyses
  • Trend charts
  • Suggestions for improving the campaign

6. Connect your ad accounts
Ask AI can guide users through connecting and authorising accounts in Ads Manager for the supported advertising platforms. Existing Ads Manager permissions, account access rules and platform compliance requirements continue to apply.

User control and safety measures

Ask AI is designed to assist users without taking critical decisions on its own.

  • Campaigns are saved as drafts by default.
  • Publishing always requires explicit approval.
  • Deleting campaigns, removing Pages and disconnecting accounts require confirmation.
  • Meta's Special Ad Category requirements are enforced.
  • Existing role and permission checks continue to apply.
  • Unsupported actions redirect users to the relevant Ads Manager screen.

How to use this feature

  • Open Ask AI in Futuria CRM
  • Describe the advertising task you want to complete
  • Provide any additional details you are asked for
  • Review the generated campaign or the proposed action
  • Approve the action to complete it

Example prompts:

“Create a lead generation campaign on Meta.”
“Create a Google Search campaign for my website.”
“Show me my active campaigns.”
“How can I improve this campaign?”

The Ask AI interface in Futuria CRM with a prompt to create an ad campaign.
Ask AI asking for additional details to set up a Meta campaign.
Summary of the ad campaign generated by Ask AI before approval.
Ask AI confirming that the draft campaign has been created.

Why it matters

  • Launch campaigns faster with AI-guided setup
  • Manage campaigns, audiences and reports from a single conversation
  • Cut down manual navigation inside Ads Manager
  • Stay in control with draft creation and publishing on approval
  • Simplify the advertising workflows for your business

Notes

  • Supports Meta Ads and Google Ads
  • Campaigns are created as drafts and require approval before publishing
  • Destructive actions (delete, disconnect, publish) always require confirmation
  • Existing Ads Manager permissions and platform compliance rules continue to apply
  • LinkedIn Ads, workflows, templates and preconfigured account setups are not included in this release

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