Futuria CRM

Terms and conditions

Version 1.3 – Last updated: 15 June 2026

This English version is provided for convenience. If it differs from the Italian terms and conditions, the Italian version prevails.

1. Definitions

  • “Futuria CRM” or “Platform”: the all-in-one SaaS application for marketing, sales and customer management offered by Glofu S.r.l. Unipersonale, registered office at Via Merula 7 – 20142 Milan (MI), VAT/tax code 10121290968, REA MI-2506784, share capital €10,000 fully paid up.
  • “User”: the natural or legal person who creates an account and uses the Platform (partner agency, or professional/company).
  • “Partner agency”: a party that resells access to Futuria CRM to its own clients under a separate partnership agreement.
  • “Usage-based services / credits”: SMS, email, calls and similar, delivered through credit packages with automatic top-up.
  • “Done-for-you (DFY) services”: additional on-demand services (for example funnel setup, copywriting) that can be purchased from within the Platform.
  • “User content”: any data, text, media file or information uploaded, generated or imported by the User into the accounts they hold or manage.

2. Subject matter of the agreement

Futuria CRM grants the User a non-exclusive, non-transferable and revocable licence to use the Platform, on the conditions set out below. The core technology is supplied by HighLevel Inc.; the source code remains the property of HighLevel and is sublicensed to Futuria CRM. User content remains the exclusive property of the User, who grants Futuria CRM a limited licence (solely for the delivery, backup and support of the service).

3. Registration, roles and requirements

3.1 Eligible categories

  • Partner agencies (under a separate partnership agreement);
  • Professionals, SMEs or other organisations acting as end users.

3.2 Age requirement: registration is prohibited to anyone under 18 years of age.

3.3 The User declares that the information provided on registration is truthful and undertakes to update it promptly.

4. Plans, prices and payment

4.1 The Platform is offered through a monthly or annual subscription with automatic renewal. All plans include a credit system; once credits are exhausted, automatic top-up (auto-top-up) is triggered using the predefined amounts shown in the billing dashboard.

4.2 Payment methods

  • Credit and debit cards handled by Stripe;
  • SEPA Direct Debit where supported.

4.3 On-demand DFY services are quoted and charged separately within the Platform.

4.4 Refund policy: all payments are final and non-refundable, unless a mandatory right provided by law states otherwise.

5. Free trial and activation

5.1 A 14-day free trial is available.

5.2 At the end of the trial the account is automatically converted to the paid plan selected, unless it is cancelled by 23:59 CET on the day before renewal. If no plan has been selected, the account is blocked.

6. Term, renewal and cancellation

6.1 The agreement runs from the activation date and remains in force for an indefinite period, with periodic billing.

6.2 The User may cancel at any time from the billing panel:

  • Cancellation is immediate and no amount already paid is refunded.
  • The account remains fully active until the end of the current billing cycle.

7. Failed payments

7.1 If a charge fails, up to 3 further attempts will be made.

7.2 After the first failed attempt the account is immediately suspended (access blocked); it is reactivated automatically when a subsequent attempt succeeds or the balance is settled manually.

7.3 If, after the 3 attempts, payment is still unsuccessful, the account remains suspended until payment for a maximum of 90 days. Data is not deleted automatically; Futuria CRM reserves the right to delete it on request or in compliance with legal obligations.

8. Permitted use and content policy

8.1 It is expressly prohibited to use Futuria CRM to:

  • Send spam, phishing or communications without a lawful basis;
  • Publish unlawful, obscene, defamatory or hateful content;
  • Infringe copyright, patents or trade marks;
  • Distribute malware, bots or malicious scripts.

8.2 Futuria CRM may immediately suspend or permanently terminate an account that breaches these rules, without notice and without any right to a refund.

9. Service availability and support

9.1 The service is delivered on a “best-effort” basis without a guaranteed SLA; Futuria CRM makes reasonable efforts to keep the Platform operational and secure.

9.2 Support: Monday to Friday, 10:00–17:00 CET, by email or integrated chat; response time within 48 business hours. Support does not include custom development or direct intervention inside the User’s accounts.

10. Personal data processing

10.1 The processing of personal data is governed by the Privacy Policy (Italian).

10.2 The User, as data controller, warrants that it holds valid legal bases and consents, that it properly manages opt-in/opt-out lists and that it responds to requests from data subjects exercising their rights.

10.3 Futuria CRM, as data processor, processes data solely to deliver the service and in accordance with the Data Processing Agreement accepted by the User.

10.4 Futuria CRM may use third-party generative artificial intelligence tools for operational support and assistance in managing the Service. The use of such tools is detailed in the Privacy Policy (Italian) and on the Security and Compliance page.

11. Intellectual property

11.1 The Platform and its trade marks, logos, code and documentation are protected by copyright and remain the property of HighLevel/Futuria CRM; every right not expressly granted to the User is reserved.

11.2 User content remains the property of the User, who grants Futuria CRM a licence limited to the sole purpose of providing the Services.

11.3 Use of distinctive signs and feedback: the User authorises Futuria CRM to use the User’s distinctive signs on its corporate website and within its corporate documentation, in the form, size and position determined by Futuria CRM. Futuria CRM reserves the right to reproduce, publish and display the final results and any feedback received from the User on its own corporate website and on third-party media such as galleries, trade publications and other media or exhibitions, in order to demonstrate the excellence of its work and its professional development.

12. Limitation of liability

12.1 Without prejudice to liabilities that cannot be excluded by law, Futuria CRM’s total maximum liability towards the User, for any claim arising from or connected with the use of the Platform, the Services, this Agreement or the applicable Data Processing Agreement, is limited to the amount actually paid by the User to Futuria CRM in the 12 months preceding the event giving rise to the liability. Where no amount was paid in that period, total maximum liability is limited to €100.

12.2 Save for liabilities that cannot be excluded by law, Futuria CRM is not liable for indirect or consequential damages, loss of profit, loss of revenue, loss of business opportunity, loss of goodwill, loss of data not attributable to Futuria CRM, business interruption, reputational harm or other non-direct damages, even if foreseeable or notified in advance.

12.3 Futuria CRM is liable solely for direct, actual and established damages causally attributable to a breach for which Futuria CRM is responsible. Liability arising from instructions, configurations, content, lists, campaigns, messages, integrations, automations, credentials, authorised users, legal bases, privacy notices, consents or ways of using the Platform determined or managed by the User is excluded.

12.4 For the SaaS component supplied through third-party technology, Futuria CRM is not liable for service failures, suspensions, limitations, functional changes, breaches, delays or unavailability attributable to third-party suppliers, external infrastructure, communication channels, payment systems, email/SMS/telephony providers, integrated platforms or causes outside Futuria CRM’s reasonable control, save as mandatorily provided by law.

12.5 The limitations and exclusions of liability set out in this article apply to the maximum extent permitted by law and do not limit liabilities that cannot be excluded or limited under applicable law, including wilful misconduct, gross negligence where it cannot be limited, mandatory consumer rights where applicable and the mandatory rights of data subjects under data protection law.

13. Changes to the terms

Futuria CRM reserves the right to amend these Terms, with 15 days’ notice by email. Continued use of the service after the effective date constitutes acceptance of the changes. If the User does not accept them, the User may cancel under article 6.

14. Communications

All official communications will be sent to the email address registered on the account. The User ensures that this address is constantly monitored.

15. Governing law and jurisdiction

This Agreement is governed by Italian law. The courts of Milan have exclusive jurisdiction over any dispute.

16. General provisions

  • Force majeure: Futuria CRM is not liable for failures caused by events outside its reasonable control (for example natural disasters, blackouts, wars, pandemics, strikes).
  • Assignment of the agreement: Futuria CRM may assign this agreement to parent, subsidiary or affiliated companies, subject only to notice to the User.
  • Severability: the invalidity of one clause does not affect the validity of the remaining ones.
  • Affiliation and partnership: any affiliate programmes are governed by separate terms.
  • CAN-SPAM, ePrivacy and similar compliance: the User undertakes to comply with all marketing legislation applicable to its target audience.