Futuria CRM

24 PR & Events success story – Events agency

Cover

Industry

Events

The business

Communications and events agency based in Milan

Year

Since 2020

Sections of this success story

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Project overview

We worked with 24 PR & Events to transform their online presence and streamline their internal processes.

Building an intuitive website, with advanced options for cataloguing events, and implementing an e-commerce system to handle quotation requests were fundamental steps in modernising the agency.

24 PR & Events brand positioning – Events agency

24 PR & Events brand positioning – Events agency

Repositioning 24 PR & Events as the ideal partner for high-level companies transformed how the brand is perceived.

The emphasis on quality relationships and reliability strengthened their reputation in the high-profile events market.

Advertising campaigns and marketing automation for 24 PR & Events – Events agency

Advertising campaigns and marketing automation for 24 PR & Events – Events agency

Advertising campaigns on LinkedIn, Meta and Google Ads, together with LinkedIn automation, widened the agency’s visibility and attracted companies looking for a dependable event organiser.

The targeted advertising strategy made it possible to reach the right audience with effective messages.

Results generated for 24 PR & Events – Events agency by Futuria Marketing

The strategies put in place produced impressive results: 374 sales opportunities and €2,193,808 of revenue generated.

That is evidence of the effectiveness of the new positioning, the advertising strategy and the streamlining of processes through the CRM and marketing automation.

Giulio Nicoletti of 24PR & Events on Futuria Marketing