Innovative design products for sensory and olfactory experiences.
2024
Camere Olfattive is the only olfactory tasting glass for wine, extra-virgin olive oil, balsamic vinegar and fine spirits.
After a strong response on social media and in the press – including Sky News and Corriere della Sera – it reached the web through the collaboration with Futuria.
The advertising campaigns presented Camere Olfattive in Europe and the United States, attracting the attention and the interest of international buyers.
I worked with Futuria Marketing on the Camere Olfattive project, which started in 2016 as a self-produced venture. Meeting Futuria and the whole team was decisive, because it gave me the chance to organise the logistics behind the sale of this product.
The great professionalism in handling every request I had, and the team that was always very willing to work with me and to find the best solution each time, supported me throughout the launch of sales for this project, so there was assistance from beginning to end.
Futuria took care of communicating the project in the best possible way and, thanks to that, the project was able to widen its audience and sell internationally as well. These were results I would not even have expected to reach at the beginning, and instead, thanks to Futuria and to the way it brought the project to life, the outcome is now far better than I had expected.
It was certainly a very positive experience that met, and indeed far exceeded, all my expectations. It went beyond them.
